Here’s to a new year, a new business, a clean slate, a new start in every sense of the word. I have always felt that there is a reason and a purpose for everything and 2017 has started with a purpose. There is no better place to celebrate a new start than at the Pasadena Rose Parade. Photographing the parade seemed like a dream, but everything from the application, to the passes, to the parking fell easily into place for us.
We sit here with a renewed sense of purpose, excited and motivated. Maybe it was the imagination of the float designers, the selfless acts of the all the volunters, or the engineering wizards who somehow brought these ideas to life, we aren’t quite sure. Standing at attention next to my wife, I marveled at the impossible precision of the Marine Corps Band just after the B2 Spirit crept up on us, I turned to Shell, she was captivated not by the floats but the people in the crowd. The expression on the faces of everyone, from all walks of life was one of pride, contentment, wonder and joy, even if just for today.
We were charmed by the endless color, the smell of millions of roses, the marching bands synced in perfect time, all of our senses put to the test. However, watching the collective physical reaction of the crowd as organ donors and their recipients made the right turn down Colorado hand in hand, forever holding hands as they walk life’s road really put 2017 into perspective, talk about a new start.
We hope our business is like this parade, always new to someone, always fresh and inspirational and like these brilliant engineering masterpieces of creativity, our hope is to progress at a pace bringing smiles to the faces of many and may this company be around for 128 years too.
